Rogers’ WiMAX bait and switch

Source: saunderslog.com

On Saturday I took advantage of Rogers 30 day moneyback guarantee and returned the Rogers Portable Internet WIMAX modem I wrote about last week.  The reason for returning it boiled down to value.  I purchased it hoping to be able to use it for occasional travel.  If you make a couple of trips per month in Canada, then spending a few dollars with Rogers for a guaranteed internet connection sounded like a great deal. However, the service was so weather affected that I was really only able to get acceptable performance from it for a couple of hours over the Thanksgiving weekend.  $49.95 per month for that level of service was hard for me to justify, given how often I expected to use it.

The process of purchasing and returning this unit, by the way, was one of the more surreal customer service experiences I’v. dealt wit. in some time.  It began when I spotted a great looking deal on the Shop Rogers website.  Rogers was apparently offering a full year of service on their High Speed Portable Internet service (not the cheesy 256K service) for $19.95 per month, and had waived the $29.95 installation fee.  Printing the offer, I made a trip to my local Rogers store, only to discover that the offer was apparently not available through the store.  The rep, a terrific young guy named Patrick, spent 45 minutes talking with different people at Rogers.  When he had made no progress and I needed to leave, he suggested I simply buy the modem, call the customer line myself, and if I was dissatisfied I could then return the modem on the 30 day moneyback guarantee.

So I did.

Later that day I telephoned and spoke with a young woman named Sarah.  It turned out, in fact, that the ShopRogers site was misleading.  Very misleading! The page for the High Speed service asked you to "Click here to view our special introductory offer", which took you to a page offering "Pay $19.95 for 12 months", which then took you to a page offering portable internet for $49.95 per month less a $5 promotional offer.  You can see for yourself below.

Rogers pages

I expected that Sarah would simply honour the offer made on the site.  After all, anything less would be false advertising, would it not.  Sarah, however, offered me a $100 discount.  When I objected, noting that the site offered a $30 x 12 month discount, plus an additional $29.95, or $389.95, she then offered $150.  I asked to speak with her supervisor.  Perhaps the supervisor had the authority to honour Rogers offer. 

This is where we entered the twilight zone. 

The supervisor began by informing me that since I hadn’t accepted Sarah’s offer, it was now "off the table". When I tried to show her the offer on the internet, sh. explained that she didn’t need to look at the web site because she already knew all the offers.  After arguing with me for 10 minutes about the offer, she finally looked at the web site, and acknowledged that there was a misleading offer there. Afte. speakin. with her for a further 10 minutes, she offered one month of free service, a $49.95 value and stonewalled on any further compensation. The supervisor. instead of fixing the situation, had only made it worse

Wondering if I could get any satisfaction from ShopRogers, I called their line and spoke with a young lady there. She immediately saw the problem, and offered to submit a trouble ticket to the ShopRogers website, in order to ensure that others weren’t similarly mislead.  She also offered a $49 credit on the modem, and an additional month of service. 

It was a very frustrating and weird experience.  Never have I seen the "it’s off the table" tactic used against consumers.  Nor have I have ever seen a company as unwilling to honour a published offer as Rogers was.  Moreover, as of five minutes ago, the web site still hasn’t been fixed so they’re still pulling the same bait and switch tactic on anyone else looking to buy Rogers Portable Internet. 

As for me, I hav. the $99 price of the modem back in hand, and I’m glad I didn’t commit to 12 months of service at even $19.95.  It simply wasn’t worth it for the amount of use I intended to make of it. 

Published on October 15th, 2007 under ,


Last 20 posts tagged "Tech & Business"

SquawkBox March 19 - The Facebook Episode

Source: saunderslog.com

Today was the Facebook episode. 
We’re discussed three things:

Yesterday Facebook announced a whole new suite of privacy controls.  We talked about what they are, and whether peo…

Published on March 19th, 2008 under , ,

Lead, follow or get out of the way

Source: saunderslog.com

Jeff Pulver is a vision guy. His keynote yesterday was proof positive, as he presented example after example of how the demographic segment called the "Millennials" (kids and teens)…

Published on March 19th, 2008 under , , ,

VendorRate will buy you a latte for your opinion

Source: saunderslog.com

Walking the aisle at VON yesterday, I ended up talking with Ray Beauchamp, VP Strategic Development for VendorRate.  They’re a new company that allows potential purchasers of equipment…

Published on March 19th, 2008 under , ,

The elephant in Rick Segal and Albert Lai’s room

Source: saunderslog.com

There’s a message being lost in the very public fracas between Albert Lai and Rick Segal, which is that startups in Canada are undersupported.  Canadian VCs have a reputation among entrepreneurs…

Published on March 19th, 2008 under , , ,

Squawk Box March 18

Source: saunderslog.com

A lively and interactive Squawk Box from San Jose California today!
We discussed Lifestream Aggregators — FriendFeed, Twitter, Plaxo Pulse and so on.  There were a few people who shared their…

Published on March 19th, 2008 under , , , , , , ,

Geist vs Goldberg

Source: saunderslog.com

Two of my favorite personalities on the Canadian web are Mark Goldberg and Michael Geist.  Often taking opposite positions on key issues, their commentary is always a worthwhile read.  So,…

Published on March 18th, 2008 under , , , ,

Streaming video wirelessly changes the game

Source: saunderslog.com

I had a remarkable day yesterday, defined in part by video.  At Pulver’s Social Media breakfast, there were Nokia N95’s in evidence everywhere and people streaming everywhere. …

Published on March 18th, 2008 under , , , , ,

Squawk Box March 17 - Tribute to Russell Shaw

Source: saunderslog.com

A few of Russell’s friends and admirers gathered on the Squawk Box today to reminisce about him.  The recording of the call is below and available for any to listen to.  And, if you’d…

Published on March 17th, 2008 under , ,

iPhone stalled for Canada?

Source: saunderslog.com

So when is the iPhone coming to Canada? According to customer service reps at Rogers, not anytime soon.  Apparently Comwave,  the Canadian owner of the iPhone trademark isn’t impressed…

Published on March 16th, 2008 under , , ,

Squawk Box March 17: A tribute to Russell Shaw

Source: saunderslog.com

Thank Andy Abramson for this idea.  Like many people, I’ve written about Russell Shaw’s passing. Andy just called me and  suggested we turn Monday’s Squawk Box into a tribut…

Published on March 16th, 2008 under

Goodbye Russell Shaw

Source: saunderslog.com

A colleague and friend, Russell Shaw, has passed.  Russell was one of the most prolific bloggers I’ve ever met. I only knew him as a technology blogger, covering VoIP and Blackberry,…

Published on March 16th, 2008 under , , , , ,

Squawk Box March 14, hosted by David Spark

Source: saunderslog.com

We had a very lively discussion today on the SquawkBox.
Is twittering during a conference session considered rude? Will it put panel attendees and moderators more on their toes? We got a very…

Published on March 14th, 2008 under , , , ,

SquawkBox, March 13, 2008

Source: saunderslog.com

This morning Sheryl Breuker and Ken Camp co-hosted our call with Fonolo (Pr.: PHONE-uh-low) CEO Shai Berger.
Shai will be demonstrating Fonolo later today at the eComm2008 conference under…

Published on March 13th, 2008 under , , , ,

Squawk Box, March 14 preview

Source: saunderslog.com

David Spark of the Spark Minute and Spark Media Solutions will sub-hosting for Alec Saunders tomorrow (Friday) on the SquawkBox.
The call is tomorrow, Friday, March 14th at 8am Pacific,…

Published on March 13th, 2008 under , , ,

Squawk Box March 12 hosted by Tom McCarthy-Howe

Source: saunderslog.com

This episode was live from the EComm show, listen to the podcast to get the highlights from EComm speakers!

 
 Squawk Box March 12 [26:44m]: Play Now | Play in Popup | Download (8)…

Published on March 13th, 2008 under , ,

Squawk Box March 11 hosted By Howard H. Thaw

Source: saunderslog.com

Yesterday’s call centered around the issues of portability -Portability of our NumbersPortability of our DataPortability of our Devices
Our special guest was Rod Ullens, CEO and co-founder…

Published on March 12th, 2008 under , , ,

How AT&T picked my pocket.

Source: saunderslog.com

My phone rang on the ski hill this morning.  It was AT&T’s collection agency, BCR, calling to harass me again. 
You see, AT&T picked my pocket to the tune of $1170, and then…

Published on March 11th, 2008 under , , , , , ,

Squawk Box March 10 hosted by Jim Courtney

Source: saunderslog.com

Post written by today’s host Jim Courtney.
Later this week I’ll be attending eComm 2008 - a forum for discussing the future of communications enhanced services. Founder Lee Dryburg…

Published on March 10th, 2008 under , , , , , ,

Squawk Box Week of March 10

Source: saunderslog.com

Good morning. 
It’s spring break here in Canada, and I’ll be playing hooky at the ski hill this week with my kids.  But no worries!  The daily Squawk Box will continue in my…

Published on March 9th, 2008 under ,

Squawk Box March 7 - MaRS Experience!Tech 2008

Source: saunderslog.com

This morning we had a couple of special guests — Peter Evans, Venture Advisor to Ontario’s MaRS Center, and Grover Righter, the General Manager and VP Marketing at San Francisco based…

Published on March 7th, 2008 under , ,
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